Message Testing

With agile research for message testing, you can allocate spending to messages that win.

Message testing isn’t just for marketers.

Feedback Loop provides fast feedback on the effectiveness of the language in and around your products. Get the customer input you need on:

Product and feature naming

Make this tough decision easy by letting target consumers guide this critical decision.

Terminology and jargon

What terms do customers understand? Which confuse or turn them off? Agile feedback tells you before it’s too late.

Ads and creatives

Put concepts in front of your target audience before investing marketing dollars.

See for yourself how easy it is to get customer input on naming and messaging.